SHOW NOTES FOR EP 99
NEW PRODUCT
Japan’s new energy drink feels like getting slapped in the face by an anime girl
SOCIETY 5.0
Japan Smart Home Market Analysis Report 2023-2028
New NTT joint venture using AI and IoT to advance sustainable food security worldwide
Green LED lights found to speed up growth of farmed flounder
WAR
NATO removes Tokyo office mention from joint communique
Japan, France to hold first-ever joint fighter jet drill
CHINA
Weaponizing Biotech: How China's Military Is Preparing for a 'New Domain of Warfare'
IMF Hints At Allowing Countries To Use Chinese Yuan For Debt Repayment
EAT THE BUGS
"Entomophagy TAKEO 'Traveling Cricket Museum Flavor' Available for Pre-Sale at the Kyushu University Museum Open Exhibition 'Fukuoka Great Insect Exhibition'!
Experience the quiet and cool 'scent of that museum' by uniquely blending spices and herbs. Create memories of insect food starting from the summer vacation of 2023."
"Creating Memories of Entomophagy Starting from the Summer Vacation of 2023
'Traveling Cricket Museum Flavor' uniquely blends basil-based spices and herbs to express the imagery of the quiet and cool 'scent of that museum.' It seems that the 'scent of that museum' is derived from the odor of camphor used to preserve specimens. Camphor is a natural component derived from the oil of the camphor tree, and it is known to be present in basil as well. Recently, odorless preservation agents have replaced camphor in specimen preservation, but there are still insect researchers who continue to use camphor because they enjoy that scent.
The concept behind TAKEO's 'Traveling Cricket' is to create insect food that brings joy to the people 'in that place.' This time, the stage is the museum shop of the insect exhibition.
This product was born from the staff of the Fukuoka Great Insect Exhibition asking, 'Is there any good insect food that can be sold as a museum shop item?'
Dr. Munetoshi Maruyama, the curator of the Fukuoka Great Insect Exhibition and a professor at Kyushu University, is actually the senior of Ryohta Mitsuhashi, the developer of TAKEO, from his student days. For us, it is an opportunity that will never come again to work with the admired Dr. Maruyama and Kyushu University Museum, so we put even more effort into product development. Initially, ideas such as cricket with mentaiko (spicy cod roe) flavor or tonkotsu ramen flavor were suggested due to the exhibition being held in Fukuoka. However, with the desire to create a product with longevity, we twisted the idea into the concept of 'museum flavor' and shaped it.
While adults reminisce about the memories of the old museum, children create memories of entomophagy starting from here.
'Traveling Cricket Museum Flavor' has become a product that will surely bring joy not only to the customers who visit the museum, but also to the museum shop staff."
Japan in Japan
As prices soar, Japan returns to human waste fertiliser
Movie "How do you live" 2.1 billion yen at the box office for 4 days
Japan and the World
Japan and Saudi Arabia to Jointly Produce Ammonia Public-Private Framework
COVID
Japan poll finds half of workers against returning to office after COVID
